• Subject Name : Management

Policy and Practice in European Human Resource Management

Table of Contents



Strategies used by SHRM during Covid-19.

Contribution of SHRM to firm’s outcome during Covid-19.



Introduction to SHRM During Covid-19

The alignment of strategic human resource management is set to take the corporate world by storm once it is fully embraced. Professionals who are in charge of the sectors in the organizations that use the systems have realized the potential, as well as the benefits of incorporating their human resource heads in other key areas of their operations with many positive effects. In this difficult time of Covid-19, it is the responsibility of every individual to take precaution and be careful about their health. The SHRM will include forming of policies and procedures along with rules that are needed to be following while working in the company. The report aims to demonstrate the values of SHRM in light of the Covid-19 epidemic. In the world at present, the business scene has become more focused on globalization with mixed reactions such as uncertainty emanating from competition. The importance of strategic human resource management steps in to save the situation in the world of business institutions that are struggling to keep alive in the shrewd world of business.


Strategic human resource management refers to the methodical administration that acts as a connection between business organizations and man. The aspects of strategic human resource management, when applied effectually, will serve to assist in maintaining a sustainable competitive edge against the rivals in the industry while at the same time enhancing the business aspects of the organization (Anandarajan & Simmers, 2018). The importance of strategic human resource management is that is serves to lay emphasis on the vital aspects that ought to be looked at in the process of setting up comparisons that may be evident between the strategic goals of the organization as well as the policies that have been formulated that govern the principles of human resource. The managers who have adapted the strategies into their mode of operation have experienced rises in the productivity in various aspects of work within their organizations. They are also more familiar with the goings on of the organization at all levels and they can use their influences to deter situations that may be otherwise threatening to the success of the organization. There are some of the very important aspects that without which a firm cannot survive without. The firm will only go under if it does not implement the strategies that have been put in place during this Covid-19 pandemic. Without structure, strategy, as well as human resource practice, the future of any firm is bleak (Bailey, Mankin, Kelliher & Garavan, 2018).

The main aspects that strategic human resource management seeks to address include integration as well as coordination of the activities that are encompassed in various practical areas that exist in the structured framework of any given business during Covid-19. This is done to achieve the long-term organizational goals of the organization. In comparison to technical human resource management, strategic management may be categorized as being more or less modern. This is despite the continued advancements that have been made in the field over the past 20 years. In any organization, the fact that strategic human resource management is one of the most powerful tools that can be used to attain success in pursuit of financial goals is undisputed. Strategic human resource management plays a major role in the daily running as well as the changes that are experienced in any organization (Boon, Eckardt, Lepak & Boselie, 2018). Strategic human resource management also plays a key role in ensuring that employees perform at their optimum levels. It affects that way they are handled, the nature of their tenure as employees as well as their security of tenure as employees in the organization. It even goes as far as affecting individual relationships among the employees in the organizations.

Strategies Used by SHRM During Covid-19

The associations are utilizing different methodologies to guarantee that their workers stay safe and their profitability and benefit isn't influenced because of this pandemic. The association should make the representatives to telecommute. The majority of the representatives in the association accomplish business related to IT division. It might incorporate customer relationship officials, workers overseeing association entrance or official that keeps up the representative's record (Bratton & Gold, 2017). This progression of association will bring about the expansion in the adaptability of the association tasks. Number of representative are diminished that were coming to organization truly to work. This progression will have positive outcome which will guarantee both representative security and association development. The association ought to contribute for improving and growing the foundation of the organizations. Size of open foundation ought to be expanded with the goal that the social removing can be followed. It will require colossal measure of cash and foundation arranging. Plan ought to be made for topographical division with the goal that the representative can work from their region or from their city itself (Brewster & Hegewisch, 2017). Giving offices to representatives in zones where they feel great will expand their efficiency and will likewise spare the hour of their movement to the association for work. Area and destinations ought to be chosen for better achievability of representatives. In addition, association ought to put resources into advancements and should concentrate on joint effort with other medical clinic so month to month exam of workers can be led. It will decrease the odds of significant hazard that can make a gigantic harm the association. Possibility of work to the individuals ought to be given who are living is the equivalent topographical zone. Or then again residencies ought to be made where just the individuals working in the specific association can just remain. It will be in favor for the association in a condition (Garavan, McCarthy & Morley, 2016). Building up a vigorous correspondence framework will help the association during any emergency. It will bring about better client trust, holding material soundness, and reestablishing representative certainty and confidence. The association can utilize heaps of stage for this, for example, internet based life stage. Through this stage, the association can educate their workers about the bogus new that are spreading due to the covid-19 pandemic. Through this stage, they can ensure that their workers are sheltered at their place and whether they need any support or not. A portion of the precautionary measures taken by the HRM of different associations are talked about beneath.

Ordinary exam: Employees coming to association will be routinely checked whether their temperature is typical or not (Dhand & Dhameja, 2020).

Unit: Providing pack for precautionary measure to worker with the goal that they can work proficiently in the association. Each representative is prescribed to utilize this pack. Workers will be not permitted to wear their home fabrics, arm bands, gems and different extras.

Introducing sterilizing machine and body exam machine: Every worker needs to experience these machine before entering to the association. Representative wellbeing will be on need for which body test machine will be introduced with the goal that the data of their wellbeing can be checked and recorded (Kamala & Chandra, 2020).

Social separating: The tables and working region will be revamp so as to keep least 3 feet separation between the representatives. Lodges will be fabricated for each person along will sterilized devices and equipment's (Dhand & Dhameja, 2020).

Change in move: Employees will be working in two movements where half of the representative in association will work in morning shift and other half in evening shift so to abstain from social affair of enormous number of people groups inside the working environment.

Flask: Employees will be mentioned to convey their own food and water for their better wellbeing. Offices will be given to those solitary who are avoiding the house.

Diminished Work load: Decrease in the working hour with the goal that representatives can deal with their own life successfully (Kamala & Chandra, 2020).

Contribution of SHRM to Firm’s Outcome During Covid-19

It involve designing as well as implementation of inner policies that are regarded consistent and the practices that make certain that the capital in form of humans that an organization forms the core of the success of the organization during ant situation either pandemic or crisis. Most business moguls are aware that the human resource that an organization has can offer them a more competitive edge as long as the practices, as well as the policies or principles that they use to manage people are incorporated into their strategic objectives as well as their targets. It has been discovered that recently, organizations have started facing serious challenges that have greatly influenced them (Kamala & Chandra, 2020). Most of these challenges are concerned with strategic human resource management. Some of the impacts that the organization have faced include the increase in competition globally as well as the sense of profitability and the balance of work and life in individuals in the organization and most importantly the need of SHRM during this pandemic.

In the present situation where all of the institutions in the field of business are seeking to make profits within the challenging economical situations against the large organizations as the competition, all of the organizations are seeking to keep their heads above the water. They all aim to attain the ultimate goal in business, which is profitability. They face the serious challenge of being able to reduce costs as well as enhance their potential to be more profitable than they were. The aspect of work and life is another serious challenge that the organizations face in their quest to attain profitability and remain afloat (Garavan, McCarthy & Morley, 2016). Some of the facts that employees have to juggle in their lives as employees include friends and family as well as their social and mental lives. The aspects of improving the productivity as well a customer service will greatly reduce absence and increase turnover of the firm. Lack of balance in the lives of employees may result in the employee suffering from burn out at some point in time. The rise in competition is one of the main challenges that firms have to realize and tackle. Moreover, people are afraid of going to work due to covid-19.

There is a marked increase in the arrival of globally competitive organizations in all regions of the world. This is mainly attributed to the dropping of trade barriers as well as the decrease that is being realized in the cost of most transactions. The increase in the number of competitive business organizations will bring about plenty of changes in the field of international trade. Strategic human resource management lays emphasis on the cooperation of all of the activities encompassed in the aims of the strategic targets, which are the focus of the organization. Strategic human resource management may be used in order to establish the most acceptable implementer of human resource (Kaufman, 2019). This is in a bid to attain success in the organizations targets, which in turn facilitates the incorporation of human resource practices as well as the policies with each other. It may also incorporate that business strategy that the firm plans to use.

Strategic human resource management calls for professionals in the field of human resource who are competent at the level of general management to exercise their powers and abilities all over. They ought to be capable of handling their responsibilities as well as those outside of their field of human resource. The specialists in the field of human resource who ensure that human resource strategies are sellable in the organization, as well as their abilities to be able to attain the crucial level of influence and partake in executive as well as strategic levels of management ought to help attain the goals of strategic human resource management (Khan, 2016). Additionally, those who can bring about their special talents in handling human resource duties must bring their functions or merge them with the strategies as well as the objectives of the corporate body. Following the development of a strategy, the most important step is to implement the strategy effectually. The practices have been taken into consideration to this level. It is exhibited in the mode that it is utilized. Implantation of strategies incorporates the devolution after planning, of the main aims of the organization. It is not as easy as it may appear.

Any organization head will assert that it is one of the most difficult tasks to accomplish. Strategies may be turned into plans, but the daunting task is capable of producing wonderful performances and results in terms of achievement of business goals (Longoni, Luzzini & Guerci, 2018). The professionals have proper understanding of the work in the field of human resource, as well as their abilities to carry out evaluations regarding aspects such as business needs, and the external and internal environmental facets. They are also knowledgeable in the technical aspects on the connection of practices that are common in human resource concerning the business strategy of the business in an organization. In most organizations, majority of the key strategic matters that are faced in the organization make use of the strategic human resource management practices (Milliman & Clair, 2017). They are used since they are considered as being the way forward in terms of focusing the attention of many people. In a bid to win over the challenges that are faced in many organizations, strategic human resource management plans ought to be running individuals in an attempt to enhance the performance effectively in the process of the application of the strategy. Some of the common practices that are included in strategic human resource management encompass deployment of employees after recruiting and training them. Moreover included is employee remuneration, as well as appraisal. Handling all of these issues ensures that attainment of the goals of the organization, which is geared towards achieving the vision, mission, as well as the strategic objectives. This implies that majority of the strategies ought to be strategic for the success of the company.

The management team carries out the process of recruitment selectively. This is evident when managers elucidate that they carry out the process in that manner. This is because they only seek to hire the most suitable person for the job (Morgeson, Brannick & Levine, 2019). In any case, the criteria that they use to choose the correct person for the job is analyzing the job design as well as the job analysis. Getting to understand what the job or vacancy entails is one of the strategic rungs in the ladder of recruitment when it comes to choosing a person for the right job. The process should be done well before the interview day and everything regarding the position should be known. All the facts that are pertaining to the position ought to be at hand by the time the shortlisted interviewees are called. Choosing management executives is one of the most strategic processes in any organization. In order for the organization to anticipate its needs during Covid-19 pandemic, it needs to come up with a strategic human resource management plan, via the precise and objective outlook that they ought to have compiled, with regards to the specific candidate that they are looking for who can be most suited to the position. Proper scrutiny of resumes ensures that only the most qualified individuals get the chance to serve in the organization (Rees & Smith, 2017). Most important is the ability of the human resource management team formulating a plan that they will stick to when it come to the process of recruiting and selecting candidates for their organizations. The variables that affect the selection process also vary from organization to organization (Ruan & Liu, 2016). This means that not all of the organizations experience the same challenges in the same manner as well as the time. One organization will always experience their challenges in the course of achieving their set goals, in a different manner from the other. The need to survive becomes the paramount goal for most organizations during the Covid-19 pandemic. Despite the challenges that it holds, the changes that are brought about may only act to enhance efficiency and quality. The competitive edge that an organization gains due to the severe challenges that it undergoes makes it effectual.

In a bid to counter the challenges that an organization faces, the , strategic human resources management team ought to consider the matter of approaching the procedures that they administer in the course of recruitment and selection from a strategic point of view. The strategies used in the recruitment and selection procedures ought to be incorporated into the strategic human resources management, as well as organizational strategies. It may suffice to state that strategic human resources management is becoming one of the strongest aspects in the world of business (ZENG & Liu, 2017). The role of strategic human resources managers is to ensure that the organization is operating at its optimum in a manner likely to suggest that the main focus of operations is to work for the overall success of the organization as well as to prevail over the challenges while at the same time rake in huge profits. The moral obligations that human resource administrators must adhere to are some of the most sensitive aspects of any organization. It can be stated that for the organization to attain overall success in its objectives, the role of the strategic human resources management plan ought to encompass much more than the conventional plans used to in the past. The conventional system of human resource management can be touted as being solely responsible for familiarization quality control as well as labor safety and discipline of newly employed individuals upon induction into the system. There are only a handful of human resource teams that will organize training sessions, as well as organizational enhancement programs or schemes (Stewart & Brown, 2019).

The performance of employees will always be questionable if there is lack of training that is more or less compatible with the goals of the organization as well as the work that the organization carries out during this Covid-19 pandemic. In such instances, even the most adept of employees will encounter difficulties in their aim to attain excellence and perform well. There are some quarters that may overlook the balance of work as well as life thus making it difficult for the employees to perform at their optimum. It is important to carry out performance appraisal concerned with determining how well employees are doing their job, communicating that information to employees, agreeing on new objectives, and establishing a plan for performance improvement. This is done in a bid to correspond the norms, as well as culture of the organization in a bid to ensure that the workers embrace the values of the firm. Formerly, the human resource department heads used to act as disciplinarians (Sanders & Yang, 2016). Their core duties are to point out weaknesses and find faults, which they would act upon according to the policies of the firm. Conversely, strategic human resource management concerns itself with the appraisal process. This may include various aspects such as performance feedback and performance assessment as well as incentives.

It also concerns itself with aspects that touch on appraisal management and plans. It pays closer attention to aspects that touch on incentives and feedback in a bid to ensure that the employees’ performance increases rather than regresses. The aim of this program is to make the entire performance of the whole organization a competitive one. Remuneration of employees is one of the most crucial aspects of strategic human resource management. A methodical approach to the issue of remuneration of employees decreases the levels of prejudice. Strategic human resource management is crucial when it comes to ensuring the rapid enhancement of the organization as well as the success of the careers of the employees (Ruan & Liu, 2016). Coupled with that is the fact that the firm is always recruiting the most talented people in the field whenever vacancies come up. The personal enhancement schemes coupled with strategic human resource management offers a system that may serve to improve the training that is carried out by human resource departments during Covid-19 pandemic.

Conclusion on SHRM During Covid-19

It can be concluded that SHRM plays a very important role in an organization as it concentrates on managing, recruiting and directing people in the workplace. During this Covid-19 pandemic, SHRM will not only help the organizations to cope up with this situation but will also help in enhancing the growth of the company through effective operations and strategies. Strategic HRM is a new field and is a branch of HRM. It is defined as linking strategic goals and objectives with that of human resources to improve the performance of the business as well as to develop the innovation and competitive advantage of the organization. Organization having SHRM means the companies strategies are implemented and formulated with the application of HR functions and activities. SHRM focuses on the long term objectives of an organization rather than in-house objectives with employees. Some key features of SHRM are creating a link between human resource management policies and practices with organization strategies and organization environment and motivates organization to implement long-run strategies for future benefits and profit. SHRM is responsible for identifying important areas in human resources where strategies can be implied in order to enhance the performance, productivity and motivation of employees. HRM also deals with issues within the organization related to training, employee motivation, benefits, safety and health, organization development performance management compensation and many more. Moreover, it is also responsible for managing the workplace environment and culture. This report focuses on the importance of SHRM procedures, and practices within the organization during this Covid-19 pandemic along with the firm’s outcome due to SHRM.

References for SHRM During Covid-19

Anandarajan, M. & Simmers, C. (2018). A Global Perspective. The Internet of People, Things and Services: Workplace Transformations.

Bailey, C. Mankin, D. Kelliher, C. & Garavan, T. (2018). Strategic human resource management. Oxford University Press.

Boon, C. Eckardt, R. Lepak, D.P. & Boselie, P. (2018). Integrating strategic human capital and strategic human resource management. The International Journal of Human Resource Management, 29(1), pp.34-67.

Bratton, J. & Gold, J. (2017). Human resource management: theory and practice. London: Routledge.

Brewster, C. & Hegewisch, A. eds. (2017). Policy and practice in european human resource management: The Price Waterhouse Cranfield survey. Taylor & Francis.

Dhand, S. & Dhameja, S.K. (2020). Impact of HR practices on organization performance: Review of literature. TEST Engineering & Management, 82, pp.13670-13675.

Garavan, T.N. McCarthy, A.M. & Morley, M.J. eds. (2016). Global human resource development: Regional and country perspectives. London: Routledge.

Kamala, N. & Chandra, M. (2020). A Study on The Factors Influencing Hrm Practices In Manufacturing Industries In Tirunelveli City. Our Heritage, 68(1), pp.5412-5417.

Kaufman, B.E. (2019). Managing the human factor: The early years of human resource management in American industry. United States: Cornell University Press.

Khan, M., (2016). Harvard Model of human resource management: In need of the stakeholder theory? Available at: http://eprints.lincoln.ac.uk/id/eprint/23122/\

Longoni, A. Luzzini, D. & Guerci, M. (2018). Deploying environmental management across functions: the relationship between green human resource management and green supply chain management. Journal of Business Ethics, 151(4), pp.1081-1095.

Milliman, J. & Clair, J. (2017). Best environmental HRM practices in the US. In Greening People (pp. 49-73). London: Routledge.

Morgeson, F.P. Brannick, M.T. & Levine, E.L. (2019). Job and work analysis: Methods, research, and applications for human resource management. Sage Publications.

Rees, G. & Smith, P. eds. (2017). Strategic human resource management: An international perspective. United States: Sage.

Ruan, X. & Liu, S. (2016). Application of Accounting in Human Resource Management. In 6th International Conference on Electronic, Mechanical, Information and Management Society. United States: Atlantis Press.

Sanders, K. & Yang, H. (2016). The HRM process approach: The influence of employees’ attribution to explain the HRM‐performance relationship. Human Resource Management, 55(2), pp.201-217.

Stewart, G.L. & Brown, K.G. (2019). Human resource management. John Wiley & Sons.

ZENG, Q.X. & Liu, H.U. (2017). A Study on Strategic Human Resource Management and Sports Organization Performance. DEStech Transactions on Economics, Business and Management, (icem).

Remember, at the center of any academic work, lies clarity and evidence. Should you need further assistance, do look up to our Management Assignment Help

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