Corporate Social Responsibility

Executive Summary of AllShops

AllShops is a retail company established in 2010 in Sydeny, Australia. The company is well established with a skilled sales, warehousing, marketing and distribution operations. AllShop focuses on their Corporate Social Responsibility (CSR) by adopting transparency in their daily life, by using green products, reusable purchase bags and selling organic products. However, the company has been facing social issue due to the allegations on the company for environmental degradation. Since, society makes business conceivable and furnishes it legitimately to succeed, protect and promote stable physical and lawful framework. Furthermore, society's commitments make organizations conceivable; those organizations have a complementary commitment to society to work in manners that are considered socially dependable and helpful. A CSR model has been designed for AllShop which will assist the company in managing their social issue by supporting environmental growth through donations. Also, the key challenges faced by the organization in implementing the CSR are demands for superior revelation, change in employee behaviour and supplier relations.

Table of Contents

Business and social overview..

Social problem..

Goals and objectives of CR approach.

Ethical considerations.

Key sites of value creation.

Development of shared value approach.

Development of new CSR model

Development of new responsible business model

Key challenges facing CR activities.



Business and Social Overview

AllShop is a retail company based in Sydney, Australia. The company is involved with the services of all the household goods and consumer products through the traditional departmental shops. The organization has admittance to 15 hypermarket stores and over 200 supermarket store. The company was started in 2010; at that time the core business of the organization was to supply only the grocery items to selected areas. Now, the retail company is grown and employees are over 150 people in every store. In Sydney, AllShop is well established with a skilled sales, warehousing, marketing and distribution operations. The organization is continuously improving the services for the consumers so as to compete with their rivalries like Woolworths, Tesco, Cole, etc (Galant &Cadez, 2017).

AllShop focuses on their Corporate Social Responsibility (CSR) by adopting transparency in their daily life, by using green products, reusable purchase bags and selling organic products. This social strategic approach helps the retail company to connect directly with their consumers. Furthermore, this CSR strategy provides the company inspiring responses from their customers, which helps them to enhance their services. In this digital era, an expanding number of retailers are looking to arrive at more extensive markets by selling through various channels, including the mortar and internet retailing (Alvarado-Herrera et al., 2017). Advanced innovations are additionally changing the way that shoppers pay for products and ventures. AllShop needs to reframe the company’s CSR strategies for increasing their shared value and maintaining their position in the market.

Social Problem

Over the past few months, the company had been alleged for exploiting the environment. As one of the stores of AllShop was closed for about one month, after opening the cleaners were dumping the waste of the store in an empty unoccupied land. Someone made the video of this behaviour of the cleaners and uploaded on the social media saying that, the company is harming the environment by dumping waste in open land, exploiting the soil and spreading pollution. So, the major concern of the company is to build their social image once again for increasing their market value and profit margins.

Goals and Objectives of CR Approach

  • Development of self-regulation enterprises by the company to support the black lives matter.
  • Usage of modern technology to curb the effects of pollution.
  • Maintaining goals for social and ethical values.
  • Provide excellent services to the customers.

Ethical Considerations

According to Nekhili (2017), effective authoritative change lies with its kin and is energetic about using the intensity of cooperation to motivate individuals to enhance without limits. Making situations that move individuals to learn, work together and to stir things up prompts imaginative changes that permit associations to flourish in evolving markets. One of the key approaches to make this condition is to engage individuals through instruction. Despite the fact that perceiving that benefits are essential for any business to get by, revenue driven associations can get those benefits simply because of the general public wherein they work (Galant &Cadez, 2017). Cooperate Responsibility (CR) is formed by individual and cultural measures of profound quality, morals, and qualities that characterize contemporary perspectives on human rights and social equity.

Morals are tried in business consistently and in a wide scope of business exercises and commitment with the general public in which they work. CR implies the approach of give-and-adopt, in view of a cross section of the association's qualities and those of society (Gond et al., 2017). Society makes business conceivable and furnishes it legitimately to succeed, protect and promote stable physical and lawful framework. Since society's commitments make organizations conceivable, those organizations have a complementary commitment to society to work in manners that are considered socially dependable and helpful. Furthermore, a moral issue is an issue liable to affect others. In case of the AllShop retail company, the activities by the employees have harmed the social beliefs and moral issue of the society. Infringement of moral norms are not simply improper, they present a level headed thought process in organizations to do right. The forfeiture of cultural authenticity in AllShop can swift the loss of notoriety principally, excessiverepresentation, or different necessities on the association's prospect.

Since cultural approvals, influence the company's key objectives, endeavours to conform to cultural desires are judicious (Gond et al., 2017). Moreover, the fortification of the earth has become the middle phase of numerous helpful associations. The vast majority of these philanthropic associations struggle that the safekeeping of the earth ought to be the key concern of any partnership (Alvarado-Herrera et al., 2017). This is on the grounds that; environment is the main representative advantage that is noteworthy to humankind. So, the AllShop retailing company needs to consider this ethical issue very seriously. The matter of captivating care of modern waste by abundant companies has consistently been at the visible line of frequent natural associations (Nekhili et al., 2017). This is on the estates that companies are liable on more than one consensus of flippantly taking care of their waste. Indications like the implausible pacific trash fix happens to show what quantity of organizations are not trading with the discarding of waste really.

The incredible pacific waste fix is a bunch of human waste that has discovered its way into the aquatic bodies in the wake of being improperly dumped. The farfetched pacific trash fix prods issues, for example, damage of sea-going lifecycle and the violation of the water not referencing the presentation of many poisons into the water (Galant &Cadez, 2017).Commercial social duty of AllShop elucidates that it is absolutely deceitful for the company to make assistances to the damage of the earth and diverse parts of the human life. Furthermore, it also elucidates that the retail company ought to determine better tactics to contract with their waste exclusion. Despite the fact that it is presently not acceptable on what is the most perfect method to deal with some surplus, for example, separating the recyclable and non-recyclable products (Nekhili et al., 2017).

Key Sites of Value Creation

Development of Shared Value Approach

Shared value approach refers to the process of finding business opportunities in the social problem. This supports the organization in increasing their profit margins. For any organization, long-term shared value approach depends upon the skills and education of the employees (Nekhili et al., 2017). Only organizations have the purpose and motivation to generate ongoing wealth that reserves and endures the government and the society. Therefore, AllShop Retail Company acts as a conduit to create solutions for their social problem. To mitigate the loss due to the social issue, the company can donate shares to environment NGOs, this will help the company in gaining their social image (Galant &Cadez, 2017). Furthermore, it will be a deeper incorporation of communal and environmental enhancements into monetary formation.

Development of new CSR Model


Reconceiving products and markets

Redefining productivity in the value chain

Enabling local cluster development

Household products

Usage of organic products which have less harm to the environment as well as human body

Improving the manufacturing of products by reducing the use of chemicals which produce harmful greenhouse gases in the environment.

Enhancing farming communities and efficiency by purchasing organic products from them.

Consumer products

Providing own-labelled products at low and affordable prices.

Financial solution for present social and environment problems faced by the company.

Strengthen the new fashion retailers and products and gives them opportunity for financial growth in the market.

Development of New Responsible Business Model

Successful organizations are re-adjusting and consolidating their customary network venture projects and CR methodologies to make increasingly social worth and more noteworthy effect. When happy with offering cash to noble cause and distributing a percent of benefits to network ventures, presently these driving organizations understand that their greatest effect can be created through their centre business (Gond et al., 2017). What happens now is a key procedure to repurpose their plans of action for more prominent social and business esteem. Today, corporate charity is all the more effectively perceived, especially when organizations like AllShops bolster exercises that give no apparent direct business advantage (Alvarado-Herrera et al., 2017). Corporate supportability concerns the administration of monetary, ecological and social commitments to make long haul upper hand. Sustainability is secured in with speaking the necessities of the present without exchange of the capacity of people in the upcomingtime to discourse their own matters. The new responsible business model for AllShops is based upon the philanthropy, CSR and shared value concepts. This model will improve the core values of the company that provide the philosophical rationale for corporate practices which don not impact the social norms (Nekhili et al., 2017).





Social purpose


Public responsibility

Attaining the results

To face competition with other market retailers.

Support environmental growth


Donations to the environmental NGOs

To protect environment

Engaging employees in volunteering in environmental campaigns

Corporate Social Responsibility vision

Increasing business and revenues.

Objectives of the company.

Benefits to employees


Human equality

Supporting black-lives matter

Element of building better CSR

Financial improvements

Investment models

Donating 5 per cent annual shares to the NGOs

Organizing environmental campaigns

Usage of latest technology products for recycling the waste.

Usage of biodegradable and reusable shopping bags

Customer role


Donation by the customers visiting the store.

Organising campaigns

Supporting the values of people for the environment.


Social platforms and traditional advertising on radios, televisions, etc.

Promotion of better services and goods provided by the company

Customers suggest about the services to their friends and relatives.

Improves the social position of the company in the market. Adopting environment-friendly practices for dumping waste and manufacturing products.

Key Challenges Facing CR Activities

  • Demands for superior revelation

AllShop is facing problems due to the rising claim for corporate revelation from investors, counting patrons, dealers, staffs, societies, shareholders, and advanced NGOs (Nekhili et al., 2017).

  • Change in employee behaviour

Due to the allegations regarding environmental degradation, employees are leaving the company and its becoming challenging to retain them. Furthermore, they are demanding hike in the salary despite the financial loss of AllShops.

  • Supplier relations

As shareholders are flattering progressively attentive in business matters, many suppliers of AllShops are taking measures to guarantee that the company conduct them in a culturally and socially accountable means.

Summary of Corporate Responsibility Program Design

The report discussed the social problems of a retail company “AllShops” based in Sydney, Australia. Cooperate Responsibility (CR) is moulded by individual and cultural actions of thoughtful quality, ethics, and potentials that describe contemporary viewpoints on human rights and communal equity. The faced the social issue due to the practices of their cleaning staff who used to dump waste in open lands, as this degrades the environment. AllShops elucidates that it is unquestionably dishonest for the company to make assistances to the damage of the earth and different fragments of the human life. Furthermore, it also clarifies that the retail company ought to determine better tactics to deal with their waste elimination. A new responsible business model and CSR model for the retail company has been described in the report. This will help the company in cooperating with the social issues they are facing and maintaining their image in the market.

References for Corporate Responsibility Program Design

Ali, W., Frynas, J. G., & Mahmood, Z. (2017). Determinants of corporate social responsibility (CSR) disclosure in developed and developing countries: A literature review. Corporate Social Responsibility and Environmental Management, 24(4), 273-294.

Aguinis, H., &Glavas, A. (2019). On corporate social responsibility, sensemaking, and the search for meaningfulness through work. Journal of Management, 45(3), 1057-1086.

Alvarado-Herrera, A., Bigne, E., Aldas-Manzano, J., &Curras-Perez, R. (2017). A scale for measuring consumer perceptions of corporate social responsibility following the sustainable development paradigm. Journal of Business Ethics, 140(2), 243-262.

Dyck, A., Lins, K. V., Roth, L., & Wagner, H. F. (2019). Do institutional investors drive corporate social responsibility? International evidence. Journal of Financial Economics, 131(3), 693-714.

El Ghoul, S., Guedhami, O., & Kim, Y. (2017). Country-level institutions, firm value, and the role of corporate social responsibility initiatives. Journal of International Business Studies, 48(3), 360-385.

Galant, A., &Cadez, S. (2017). Corporate social responsibility and financial performance relationship: a review of measurement approaches. Economic research-Ekonomskaistraživanja, 30(1), 676-693.

Gond, J. P., El Akremi, A., Swaen, V., & Babu, N. (2017). The psychological microfoundations of corporate social responsibility: A person‐centric systematic review. Journal of Organizational Behavior, 38(2), 225-246.

Lins, K. V., Servaes, H., & Tamayo, A. (2017). Social capital, trust, and firm performance: The value of corporate social responsibility during the financial crisis. The Journal of Finance, 72(4), 1785-1824.

Liang, H., &Renneboog, L. (2017). On the foundations of corporate social responsibility. The Journal of Finance, 72(2), 853-910.

Nekhili, M., Nagati, H., Chtioui, T., &Rebolledo, C. (2017). Corporate social responsibility disclosure and market value: Family versus nonfamily firms. Journal of Business Research, 77, 41-52.

Remember, at the center of any academic work, lies clarity and evidence. Should you need further assistance, do look up to our Corporate Social Responsibility Assignment Help

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